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The Person Who Keeps the Deal Moving: Lehigh Financial Group Hires Stacey Figueroa

By LehighValley.com•
The Person Who Keeps the Deal Moving: Lehigh Financial Group Hires Stacey Figueroa

A commercial loan is almost never won in the meeting. It is won in the weeks afterward, in the stack of tax returns, title work, appraisals and environmental reports that has to arrive in the right order, from the right people, before a lender will put money on the table. Miss a document and a closing date slides. Miss a few and the deal starts to look shaky to the only party whose confidence matters.

That is the job Stacey Figueroa has just taken on. Lehigh Financial Group, the commercial mortgage brokerage that has operated out of 122 North Fifth Street in Allentown since 1999, announced on September 28 that Figueroa has joined the firm as its commercial loan processor. She will handle commercial financing applications from the moment they are submitted through the day they close, and she will be based in the Allentown office alongside the firm’s existing processing and origination team.

The person who keeps the deal moving

Figueroa comes to the role with a background in loan processing, real estate operations and financial administrative support. The work itself is less glamorous than the handshake photo and considerably more decisive. She will coordinate loan documentation, review borrower and property information, track what each underwriter is asking for, chase appraisal and environmental reports, keep lenders updated, and walk borrowers through the stages of a process most of them have never been through before.

In practice that means she is the person talking to everyone at once: the borrower, the lender, the appraiser, the attorney, the title company. A commercial transaction can involve all five in the same week, each waiting on something from one of the others. Someone has to know where every piece is. On a brokered deal, that someone is the processor.

A license on the other side of the table

Figueroa is also a Pennsylvania-licensed real estate salesperson, and she is keeping that work alongside the new position. It is a useful thing for a loan processor to be. The questions that stall a commercial file are rarely purely financial. They are questions about what a property actually is, what a buyer actually needs, and which of the many moving parts in a transaction is about to become a problem. Having sat on the sales side of a closing table tends to make those easier to spot early.

“We are very pleased to welcome Stacey to Lehigh Financial Group,” said the firm’s president, Jeff Barber. “Commercial financing transactions require a tremendous amount of coordination and attention to detail. Stacey’s experience in both lending and real estate, along with her professionalism and ability to work closely with borrowers and lenders, will be a valuable addition to our team as we continue to grow.”

Who she is joining

Jeff Barber founded Lehigh Financial Group in 1999 and has run it from the same Fifth Street block ever since, through 27 years in which the commercial lending market changed almost completely around him. When he started, as he told us this summer, lending was locally concentrated and decisions were often made by someone who knew the borrower, the business and the property personally. Bank consolidation ended most of that. Credit decisions moved out of town, every institution set its own property preferences and concentration limits, and underwriting got far more documented.

That shift is the reason an independent broker has a job at all. A business owner should keep a good relationship with their bank, Barber says, but one bank can only offer what its own credit policy allows, and a fundamentally good deal that falls outside that policy still gets declined. Lehigh Financial Group is a commercial mortgage brokerage rather than a lender or a wealth manager, a distinction Barber spends a fair amount of time drawing: the firm does not manage retirement accounts or sell investments. It works across conventional banks, credit unions, SBA lenders, non-bank lenders and private bridge lenders to find the structure a transaction actually fits. The typical client is the owner buying the building they have been leasing, the entrepreneur acquiring an established company, or the investor renovating a mixed-use property on somebody’s Main Street.

Some of that work is visible from the sidewalk. The firm arranged a $1.3 million construction loan to convert a former factory at 401 North Second Street in Allentown, more than a century old and held by the Hadeed family for three generations, into apartments near the city’s developing waterfront. It also financed the acquisition of 546 Main Street in historic downtown Bethlehem, a building dating to 1880, along with the purchase and renovation of other older properties in Bethlehem, Nazareth and Allentown. Older downtown buildings are the hardest things in the Valley to finance, with structural, environmental, zoning and parking questions all landing on the appraiser at once, which is exactly the kind of file that lives or dies on how well the paperwork is run.

A hire the firm said was coming

Barber was named to the inaugural LVB 300 this summer, Lehigh Valley Business’s list of the region’s most influential leaders across every industry. When we spoke with him in August, shortly after that honor, we asked what was next for the company. His answer was not a new office or a new market. It was the team.

“The next step is to continue expanding our capabilities without losing the personal service on which the company was built,” he said then. “We will continue strengthening our team and developing relationships with banks, credit unions, SBA lenders, non-bank lenders and private capital sources.”

The Figueroa hire is the first half of that sentence made concrete. More capacity on the processing side is what lets a small shop take on more complicated files without the service slipping, which was Barber’s stated worry about growth in the first place. The full conversation, including why he thinks most small business owners misunderstand SBA loans and the deal that taught him more than the ones that closed, is here: 27 Years Fueling Small Business: A Q&A With Jeff Barber of Lehigh Financial Group.

The firm works with small businesses, commercial real estate investors, developers and property owners throughout Pennsylvania and beyond, and that breadth is the reason a processing seat is worth an announcement at all. A brokerage lives on its ability to keep a complicated file credible all the way to closing. Somebody has to do that every day.

Lehigh Financial Group is located at 122 North Fifth Street in Allentown. More information is available at LehighFinancialGroup.com.

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